Visit Krystal.com to vote for your favorite item in the Krystal Breakfast Poll!

It’s 6 am (ok, maybe 9 am for some of you later risers) and you’ve got one thing on the mind – Breakfast! But not just your standard boxed cereal – something a little more appetizing and filling. And from Krystal of course. So, what exactly? Well, Krystal wants to know the answer to that same question…

“When you think of Krystal for breakfast, what item most fits with your idea of breakfast at Krystal?

We know Krystal’s plate breakfasts and Scramblers are great options, but what about something new? Possibly a healthy hot oatmeal or yogurt parfait option or maybe you’re feeling more like a breakfast wrap. Or dare we say a breakfast taquito or chimichanga? Either way, Krystal wants to know.

So join us in our quest to find out what Krystal Lovers want for breakfast at their favorite fast food eatery. To participate, simply vote in the poll below, on Facebook or on Krystal.com.

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You can get all your Krystal favorites at the new Amnicola Restaurant in Chattanooga!

Chattanoogans – say hello to your new Krystal restaurant opening on Wednesday, July 28 at 6 a.m. in north downtown Chattanooga on 3409 Amnicola Hwy!

This state-of-the-art Krystal resembles the Krystal-3D design and features an indoor ordering area, six drive-in stalls and a drive-thru window creating multiple points of service for guests – two of which are accessible from the car.

“This location is all about convenience for our Krystal Lovers,” said Fred Exum, chief executive officer, The Krystal Company. “There are a number of new city developments in the works downtown, and we’re excited to give our guests who live and work in the area another place to satisfy their Krystal cravings.”

The restaurant will feature a fresh interior design that pays tribute to the traditional Krystal look while showcasing the company’s modern, new image. It will also be a “Krystal HotSpot” with Free Wi-Fi for guests – a perfect place to enjoy a Krystal Burger and catch up on work while away from the office.

Krystal fans will also be excited to learn that in addition to the new Amnicola Krystal, the company has future plans for additional restaurants on Broad Street, East Brainerd and the Cleveland area. Just three more reasons to love Krystal!

To read more about the Chattanooga opening, visit Krystal.com.

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Stop by the new Krystal in Ellijay today at 10:30 a.m.!

If it’s before 10:30 a.m. and you’re reading this post – stop now and hurry to the new Krystal restaurant opening in East Ellijay, Ga. to be one of the first 12 guests in line to receive a Free Sackful of Krystals for one full year!

That’s right. The new location is opening today – July 26 – and you will definitely want to get in on the action. Eat a burger, slurp down a Krystal Freeze, treat yourself with an order of Sweet Bites and bring your computer so you can enjoy the Free Wi-Fi and stay a while.

And while you’re there, take a photo of you at the new location and either upload it to Krystal’s Facebook Page, tweet to @krystalist or email it to info@krystalist.com. If we receive enough photos of guests at the opening, we’ll do a Krystalist post dedicated solely to those Krystal Lovers featuring all the pics.

See you there!

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Check out all the cool Krystal gear on Krystal.com!

Ever heard of Christmas in July – or should we say Krystal Christmas in July? Well, Krystal made it just in time with the launch of their new web store online at Krystal.com/store. It’s time to start stocking up!

The web store now showcases all of those great Krystal T-shirts that you know and love, with saying’s like, “I like my Krystals like my women. By the Dozen” and “One Good Krystal Deserves Another.” T-shirts come in women’s and men’s with an array of different color and size options. Also available is cool Krystal gear including Krystal logoed coffee mugs and the Krystal Lovers’ tailgating chair.

To make purchasing convenient for guests, the web store features an easy drag and drop function where items can be seen in your personal check out box on the left hand side of the page. To remove items, simply click the red box with the X in the left hand corner of the specified item. And when you’re ready to buy, it only takes one click of the red checkout button to get started.

So go ahead, start browsing and making your Christmas lists now. And don’t forget to check back in periodically, as more items will be added to the store soon!

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Visit Krystal.com to upload your photo to a Krystal Box and share with friends!

Now available on Krystal.com and Krystal’s Facebook Page is a new application that allows you to upload a photo of yourself and place it directly on a Krystal Burger Box – just like that of Krystal’s past Hall of Famers. That’s right, you too can try your box on for size and feel what it’s like to be a Krystal-ebrity, even if just for a day. And the best part is, you can share the box with your friends and family with the simple click of a button.

We have to warn you though, if you want to be a Krystal-ebrity for life and be forever enshrined in the Krystal Lovers Hall of Fame on Krystal.com, you have to submit your very own Krystal Story online for consideration. And trust us, if you like the way your face looks on one box, you’ll LOVE the way it looks on millions of Krystal Boxes across the country.

To enter your Krystal story and to start creating your personalized Krystal Burger Box now, simply click here: Krystal Box App.

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Be one of the first 12 guests in line to receive a Free Sackful of Krystals for one full year!

Located at 124 Highlands Crossing South, the new Krystal restaurant in East Ellijay, GA is scheduled to open at 10:30 a.m. on Monday, July 26. And trust us – you won’t want to miss it!

The first 12 customers in line on opening day will receive a Free Sackful of Krystal Burgers for one full year. And for all you noobies out there – a Sackful refers to an order of 12 Krystal Burgers served hot of the grill. We here at Krystalist would kill for an offer like that! So, don’t disappoint us. We expect to see all your shining faces out there in hopes to be one of the lucky 12.

But don’t worry, if for some reason you end up being number 13 – 500 (or more) in line, you will still get the chance to order all of Krystal’s signature food items including: Krystal Burgers, Krystal Chiks and Krystal Pups. We also suggest grabbing one of Krystal’s icy-cold beverages, like the Krystal Freeze or MilkQuake, to help cool off.

The Ellijay location will be a “Krystal HotSpot,” offering free Wi-Fi Internet access to guests, so plan to bring your friends and stay a while. You can come for breakfast, work at the restaurant until lunch time when you’ll be ready for round 2!

For more information about the Ellijay opening, be sure to check Krystal’s Facebook Page and follow us on Twitter @krystalist.

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As the first customer to ever place a Krystal order, French Jenkins was definitely a well qualified inductee for the Krystal Lovers Hall of Fame, and it is no surprise that Krystal was proud to put his face on the side of millions of its burger boxes. And, with a recent article that just ran on the Chattanoogan.com about his Krystal story, his fame and Krystal-ebrity status is still going!

Jenkins may have been famous for being the first Krystal Lover ever, but now Krystal Lovers everywhere have a chance to get their names entered in the 2010 Krystal Lovers Hall of Fame right beside him. So if you would like to join Jenkins and the other 75 plus Krystal-ebrities and have your face plastered on the sides of millions of Krystal Burger Boxes, start Facebooking, Tweeting, Emailing and/or Commenting now to tell everyone why your story is the best.

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Try out the new Pina Colada Krystal Freeze today!

Summer is well under way now, and there’s no doubt about it- things are heating up all over the South. But you can simmer down because Krystal has got a refreshing new way for you to stay cool with its newest Krystal Freeze flavor!

Now available in restaurants systemwide is the most tantalizing Krystal Freeze yet: Piña Colada! Whether you’re lying on the beach listening to Jimmy Buffet or stuck in traffic on your drive home from work, the Piña Colada Krystal Freeze is your round-trip ticket to paradise. A sweet, cold, coconutty delight that satisfies your mouth right down to the last drop. Made with premium syrups containing pure cane sugar, just like the rest of Krystal’s delicious Freeze flavors, this superb blend of fruity and fantastic does not taste too sweet or too artificial. All you’ll need to do is close your eyes, take a deep breath and a long sip of your Piña Colada Krystal Freeze and you’ll be swinging in a hammock in the Caribbean for a few minutes.

So take some time out of your day to kick back, relax and enjoy the good life with a Piña Colada Krystal Freeze. And don’t forget, the other refreshing Krystal Freeze flavors are also available to satisfy your Krystal Freeze fix year round: Sour Green Apple, Banana, Strawberry, Cherry, Coca Cola, Pomegranate, Grape and Blueberry.

Warning: consumption of the new Piña Colada Krystal Freeze may cause instant satisfaction, spontaneous hula dancing and an overwhelming feeling of relaxation. Grass skirt and coconut bikini sold separately.

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Send in your stories to get inducted into the 2010 Krystal Lovers Hall of Fame!

We think so! But only if you submit a fun, crazy, wacky, passionate and/or awesome Krystal story – and we know you have one.

Krystal receive stories every day from guests talking about how much they love Krystal Burgers. We’ve heard from Krystal Lovers who have flown across the country for the taste of Krystal – from Brides who made Krystal Burgers a part of their wedding food menu – from women who craved Krystal Burgers during pregnancy – from self-proclaimed professional Krystal box stackers who spent years saving boxes and more! And, we know that you too have your own unique story that’s just as great.

So, if you want to join the 75 plus members of Krystal’s Hall of Fame and have your face featured on the sides of millions of Famous Krystal Burger Boxes – now is the time to start Facebooking, Tweeting, Emailing or Commenting right here on Krystalist to tell everyone why your story is the best and you should be considered as an inductee for the 2010 Krystal Lovers Hall of Fame and become the next Krystal-ebrity!

Here’s how it works:

• Become a Krystal Facebook Fan and/or follow Krystal on Twitter.
  • On Facebook: Post your personal Krystal Story on Krystal’s Facebook Page Wall
  • On Twitter: Tweet your story to @krystalist with the hashtag #Klover.
• Email your story to info@krystalist.com
• Leave comment on Krystalist blog with your story
• Submit your story no later than August 13 to be considered.
• Krystal will notify the lucky new inductees via Facebook, Twitter or Email, so be sure to check in daily for updates.

See you online!

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Krystal is excited to give Chattanoogans another location to enjoy Krystal Burgers hot off the grill!

Courtesy of Krystal.com:

The Krystal Company is setting its sights on growing its presence in Chattanooga and is starting with the opening of a brand new, company-owned Krystal restaurant in north downtown this summer. Situated at 3409 Amnicola Hwy, the new location will be the first Chattanooga-area opening in 10 years and joins more than 20 additional Krystal restaurants in the market. The new location marks the latest move in the company’s plans to grow its business through the development of company-owned stores in heritage markets, including a focus in the Chattanooga market.

“Chattanooga has always been an important market for The Krystal Company, both from a strategic viewpoint and historically, and you can expect to see it become even more so in the coming years,” said Fred Exum, president and chief executive officer, The Krystal Company.

In addition to the new Amnicola location, the company has future plans for additional restaurants on Broad Street, East Brainerd and the Cleveland area. These openings will coincide with two other large Chattanooga developments currently in the works including the Volkswagen plant and the Alstom turbine expansion, all of which will further commercial and population growth for the city.

“With the resurgence of development along the Riverwalk and major investments in the city like the Volkswagen plant creating thousands of new jobs, this is truly an exciting time for Chattanoogans,” said Exum. “The Krystal Company is excited and committed to being a part of this growth by extending our presence here in our hometown.”

The state-of-the-art Krystal is being built as a modular unit that will allow for a shorter construction time. The innovative restaurant concept is a blend of the Krystal-3D and the Krystal Kwik with a focus on customer convenience. It will feature an indoor ordering area, six drive-in stalls and a drive-thru window creating multiple points of service for guests – two of which are accessible from the car. Additional restaurant elements will include advanced drive-thru ordering technology, credit card and debit payment options and free Wi-Fi Internet access for guests.

The full-service Krystal located on Amnicola Hwy will be the first new build in Chattanooga since the opening of the Athens and Trenton locations in Tennessee 10 years ago. The Amnicola Krystal will bring more jobs to the community and employ approx. 30-35 people.

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