Krystal Serves As Inspiration To Other Fast Food Companies
It appears as though a fast food company (ahem, Burger King we’re looking at you) is “rolling out what it claims to be the first burger made for sharing”. Called the 6 Pack, the meal consists of one big Aberdeen Angus patty inside six rolls, stuck together to allow consumers to tear off portions.
Perhaps the Burger King got this idea after his recent visit to Krystal? We’re pretty sure he ordered a Sackful, which Krystal created in 1932 for the sole purpose of sharing with family and friends. Or, could it have been a large order of Krystal Pups or the Mix ‘n Match Combo that inspired the King’s new concept? All we know is Krystal has been in the business of creating food to share for over 75 years now, so we’re actually a little surprised it has taken another company this long.
Now the 6 Pack is only being rolled out in the UK, Spain and Germany, so those of us in the U.S. won’t get a look at the new burger. That’s alright though, if you’re in the mood for some food sharing, just head on over to Krystal — not only will you be able to choose between burgers, Chiks and Pups to share, but you won’t have to bother with tearing them apart like you do with BK’s 6 Pack.
And you know, we shouldn’t be surprised by this latest creation of the Burger King’s. This isn’t the first time he’s used Krystal as a source of inspiration. Take a gander at this. Yeah, it’s Burger King’s FryPod, the container he “invented” to make enjoying fries on-the-go easy and convenient. You know, one that fits perfectly inside your car’s cup holder. Sound familiar? Yeah, it’s just like the fry container Krystal has been using for years and years. Curious, don’t you think? What’s next King? Breakfast menu items stacked in a bowl so that you can mix them together or enjoy layer by layer? Don’t even think about it.
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May 30th, 2008 at 12:17 pm
“If we’ve said it once, we’ve said it twice – imitation is the sincerest form of flattery.” Interesting you bring that up.
I can’t help but notice the irony here. Anyone ever heard of White Castle? You know…little square burgers, kinda like Krystal’s. You know ‘em? Yeah, that’s the one…the little square burger that inspired Krystal’s founder to start a new burger chain in 1932 - a full decade after White Castle hung its little square burger shingle. In fact, I’ve even heard a rumor (though it remains unsubstantiated) that Krystal had to pay White Castle a royalty for many years to keep using the White Castle model.
So though you feel Burger King is ripping off your idea… a little slide back in burger history might have been a nifty idea.
June 5th, 2008 at 11:02 am
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