Krystal’s Brad Wahl to do Twitter-view with QSRWeb
It’s an interview with a twist, or shall we say “tweet.” Tomorrow afternoon, QSRWeb’s Editor Christa Hoyland will interview Krystal’s VP of Marketing Brad Wahl (@KrystalBrad) about the brand’s use of the the microblogging service Twitter, and appropriately so, it will be conducted via Twitter. The online chat is set to cover everything from the basics of why Krystal decided to use Twitter to how Twitter has changed the brand’s marketing approach.
If you followed Wahl on Twitter during the National Restaurant Association’s Restaurant Hotel-Motel Show in Chicago, then you may have already heard some of his views related to New Media Strategies. This interview will be a more in depth look at Twitter specifically and will contain even more of Wahl’s great comments and feedback. The conversation will be worth tracking just to see Wahl try and keep his answers to 140 characters.
Set your calendars for 3:15 p.m. tomorrow, June 3 so you can follow @krystalbrad and @CHoylandQSRweb to check it out.
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